Stedman®

Stedman® News in 2024

What's new?


Lux Polo Shirts


2024 brings a fresh wave of sophistication and style with Stedman's newcomers that redefine timeless classics. Among the standout additions are the Lux Polo shirts, a testament to the enduring charm of the iconic polo shirt. Available for both men and women, these Lux Polos boast a palette of six promotional colors that effortlessly blend versatility and elegance.

Crafted from high-quality, soft, and durable single piqué, the Lux Polo offers a supreme level of comfort suitable for various occasions. Whether on the tennis court, in the office, or during a casual weekend outing, the Lux Polo seamlessly adapts to your lifestyle. The rib collar and rib cuffs add a touch of refinement to the design, elevating this polo shirt to a must-have wardrobe staple.

Stedman Lux Polo in Scarlet Red

Embracing inclusivity, the Lux Polo (ST9060/ST9160) is available in sizes ranging from S to 5XL for men and XS to 3XL for women, ensuring a perfect fit for every individual. Stedman's commitment to quality is evident in the core color selection, guaranteeing a timeless appeal that withstands fleeting trends.

It feels Natural


Complementing this release, Stedman introduces a new color, "Natural," to its bestselling Classic-T T-shirts for men, women, and children. "Natural" radiates an aura of elegance and simplicity, seamlessly blending into any style or occasion. The earthy tone and subtle warmth of "Natural" evoke a sense of connection to nature, bringing tranquility to your wardrobe.

For the younger members of the Stedman community, the Classic-T for children undergoes a vibrant transformation with the introduction of four new colors: "Natural," "Slate Grey," "Bordeaux," and "Bottle Green." These additions, available from XS to XL, expand the creative possibilities for the younger generation, allowing them to express their unique style effortlessly.

The choice of "Natural" as a new color is a strategic move, as it resonates with the growing trend toward nature-inspired fashion. Stedman's commitment to offering a diverse range is further highlighted with this thoughtful addition, aligning with the evolving preferences of today's consumers.

Stedman Classic-T colour Natural

The Power of Colour


As we continue to expand our collection, we are thrilled to announce the introduction of new hues to our beloved outdoor products. Embracing the tranquil essence of the night sky, our Lux Jackets and Vests now come in Blue Midnight, available in sizes up to 3XL for women and 5XL for men. Moreover, we are delighted to infuse our Clive & Claire Crew Necks, V-necks, and Polos with the lively and spirited shade of Scarlet Red. This vibrant color not only adds a dash of vivacity to your attire but also resonates with the energy and passion of those who wear it.

What else has changed?


As we embrace the evolving world of promotional apparel in 2024, Stedman continues to innovate while honoring our heritage. This year, along with introducing exciting new additions to our cherished collection, we also bid farewell to some of our classic pieces. It's the perfect opportunity for you to acquire your favorite items from our past collections before they are retired. Visit our Last Chance section to view these unique pieces and secure them while they're still available.

Immerse yourself in the vast array of styles and innovations in our expansive collection by browsing the Online Lookbook 2024, available in multiple languages. This digital showcase highlights our product range and offers a variety of explanations for our textiles used for our products. Additionally, we invite you to explore our current collection in our webshop, where you'll find the perfect blend of comfort, style, and customization options. From the elegant Lux Polo to the expanded color palette of the Classic-T line.

As we navigate the fashion landscape of 2024, Stedman remains at the forefront, seamlessly merging tradition with innovation. The Lux Polo and the expanded color palette for the Classic-T line reflect the brand's dedication to providing timeless, comfortable, and stylish pieces that transcend seasons and captivate the essence of contemporary living.